| There are over 45 forms of mixed martial arts in | | | | business would look like. It's like seeing it from |
| the world. With these variations, there are millions | | | | dream, only that you know it's not. The keys to |
| of different practitioners worldwide. Dojos are | | | | success are those factors that you find unique to |
| built and maintained to cater to this number of | | | | your Karate business. It could be that the location |
| martial artists. However, the need to eliminate | | | | is convenient for all your students. It could be the |
| costs and generate more profits seems to be | | | | cleanliness of the dojo and the quality of the |
| much more of a challenge compared to teaching | | | | equipments that you have. Most importantly, it |
| the arts. | | | | could be the kind of instructors that you hire. And |
| One of the main areas where profit seems | | | | lastly, using the key elements that you have |
| scarce is the Karate business. Karate means the | | | | discovered; what are the steps that you should |
| art of kicking or punching. Based on the meaning, | | | | take in order to realize your mission and achieve |
| it is likely to knock any opponent out but in | | | | your goal? Formulate your own Karate business |
| Karate business its strength does not seem to | | | | plan using this formula and watch your profits |
| take effect. | | | | grow. |
| Everyday, more karate dojos lose business | | | | It is vital that you include in your karate business |
| because of the stiff competition surrounding it. | | | | plan the impression you wish a student would |
| These dojos may have the best locations in their | | | | have as soon as he/she steps into your dojo. |
| area. They may have the best teachers and | | | | Statistics say that one of the primary reasons |
| facilities, yet their operations have gone into a | | | | why a martial arts student would quit is because |
| standstill. Why? I believe the reason is poor | | | | of the first impression he had. Remember, it's all |
| business strategy. | | | | about giving the correct mindset. |
| Developing strategic methods does not | | | | With a very good plan, martial arts success would |
| necessarily mean conducting extensive | | | | be at hand. Martial Arts success has two faces. |
| researches, no; we do not have time for that. It | | | | One is for the shihan or he who owns the dojo. |
| simply means understanding your market and | | | | Success for him would mean the satisfaction of |
| using your advantages as your edge. Just like in | | | | seeing new faces as well as the profit he would |
| the art of Karate, you have to learn how to use | | | | get. Not to mention keeping illness at bay through |
| your bare hands and knees as weapons. Create a | | | | regular exercise. Martial Arts success would also |
| plan and stick to it. | | | | benefit the student. Not only will he learn the |
| A karate business plan does not need to be all | | | | different levels of discipline, he will also add |
| that grand. It only has to include four main parts: | | | | another hour to his life free from stress. Studies |
| A. Objectives, B. Mission, C. Keys to Success, and | | | | show that mixed martial arts is a form of |
| D. How to Use these Keys. The objectives should | | | | exercise and meditation that leads to reduced |
| include your goals. It may a combination of | | | | tension, anxiety, depression, and anger. |
| tangible and intangible. Under the mission portion, it | | | | So, start developing your own Karate business |
| should have what you envision your Karate | | | | plan and welcome to the world of success. |